A BUSINESS WITHOUT A SIGN IS A SIGN OF NO BUSINESS US Census reports 18% of households relocate every year, meaning new potential customers pass your building every day. A one-time investment in a well-designed sign will pay for itself very quickly. Signs are cheap to...

SAVING THE OLD PARTS WILL SAVE YOU MONEY Many times a customer sends a head in with spark plugs in it, a temp sender or an exhaust gasket still attached. No matter what is on the head or block when it comes in, save it. From time to time our customer will come back...

USE SPARE TIME WISELY Everyone once in awhile we get a slow day or two. You may notice that your guys want to slow the pace as well and laze around, but you have to keep them moving! Many things can be done on slow days. Clean the shop, organize inventory, build for...

ON A MORE PERSONAL NOTE I got a hand-addressed letter in the mail this week. It’s so unusual to get mail that is hand written, that I opened it first. Inside there was a plain note card with these words scrawled in neat block letters, “Hi Steve, just a quick note to...

GET THE JOB INTO THE SHOP When I get a call for an engine rebuild, I am not immediately willing to give an exact price over the phone. I like to give a ballpark estimate and tell them that not until after we take it apart and check out the job completely, will we be...

"Shopping” Around One of the best ways to increase business is to make personal contact with your customers. Here is a somewhat different approach. A machine shop owner in Missouri started a program last year that he calls “Fat Friday.” Each Friday morning, he drops...