Jul 1, 2015 | OPERATIONS

Business Operations

Thinking Outside the Book
Is your business up to date on your Yellow Pages listing? I hope not! In the good ol’ days if someone in your area needed machine work they would turn to the yellow pages. How do DIYers find your shop today? – According to Yelp, 85 percent of consumers use the Internet to find local businesses. With a few clicks and a couple hours of your time you can get noticed by entering your business information directly into the large search engines. – Here is a list to get you started: Google Places for Business; AskCity; AOL local; Bing Places for Business; Yahoo! Local Listing; Yelp; MerchantCircle; Internet Yellow Pages IYP; – White Pages; Superpages; Yellowbook; Citysearch; Mapquest; foursquare;; etc. – You can register for free listings yourself or hire a service to populate these sites for you. Don’t go unnoticed.

Steve Rich
Sterling Bearing, Inc.
Kansas City, MO
July, 2015